International Business

1. strategy and plan

1. 1 analysis: out and in the company

1. 2 how to start

1. 3 services, activities and products.

1. 4 strategy solutions

1. 5 cost and risk

1. 6 target

1. 7 market adaptation

2. how to select the right market

2. 1 concentrate or diversify

2. 2 market research

2. 3 selection process

2. 4 where to find information

3. how to get the export market

3. 1 opportunities

3. 2 direct exports

3. 3 indirect exports

3. 4 cooperation agreements

3. 5 international base

3. 6 how to land

4. communicate and create your offer

4. 1 pricing

4. 2 incoterms

4. 3 international offer

4. 4 commercial communication

5. export company organisation

5. 1 export department

5. 2 international market development and operational structure

5. 3 types of organisation

5. 4 job types

5. 5 human resources

how to negotiate internationally

6. negotiation

6. 1 different culture

6. 2 how to communicate

6. 3 ways of thinking

6. 4 ways of talking

7. negotiation between persons of different cultures

7. 1 how to be a good negotiator

7. 2 what to do when negotiating

7. 3 who is the buyer?

7. 4 different areas, different ways of negotiating

8. contracting

8. 1 the international contract

8. 2 precontract and first offer

8. 3 how to contract

8. 4 contracting and managing

9. international contract types

9. 1 purchase contract

9. 2 agency contract

9. 3 distributor contract

9. 4 joint venture

9. 5 franchise

9. 6 know how

9. 7 how to solve the problems

10. export documents

10. 1 commercial invoice

10. 2 packing list

10. 3 bill of lading

10. 4 cmr

10. 5 insurance

10. 6 origin certificate

10. 7 dua

11. methods of payment

11. 1 bank transfer

11. 2 credit documentary

11. 3 letter of credit

11. 4 cad: cash against documents

11. 5 bank and personal check