Objetivos
El Objetivo Fundamental Del International Mba (Imba) Es La Especialización Profesional De Titulados Universitarios Mediante La Aplicación De Las Más Modernas Técnicas De Dirección Y El Conocimiento De Las Diferentes Áreas De La Empresa. Este Programa Pone Especial Énfasis En La Capacitación Para El Desempeño De Cargos Directivos En El Ámbito Internacional, Mediante Un Programa Bilingüe Impartido En Enae Y En El Stuart Graduate School Of Business En Chicago.
El Imba Es Un Programa Bilingüe (
Español/
Inglés) Que Dota De Los Conocimientos Necesarios Para Dirigir Con Éxito Una Empresa En El Actual Contexto De Creciente Globalización Económica , Formando Al Alumno Tanto En El Hábito De Trabajo En Equipo Como En El Desarrollo De
Habilidades Directivas, Toma De Decisiones, Comunicación Y Capacidad De Adaptación A Diferentes Entornos Económicos, Políticos Y Culturales. El Imba Es Un Programa Especialmente Concebido Para Desarrollar Las Capacidades De Los Participantes A La Hora De Liderar Y Ser Participes En Procesos De Internacionalización Empresarial.
Perfil
Postgraduados Universitarios, Con Dominio De Inglés, Que Deseen Adquirir, Potenciar O Poner En Práctica Sus Conocimientos Teóricos En La Dirección Y
Administración De Empresas, Dentro Del Contexto Internacional En El Que Se Desarrollan Los Mercados Actuales, Aprendiendo A Trabajar En Equipo Y Tomar Decisiones, Así Como A Plantear Y Seguir Estrategias Empresariales, Todo Ello A Través De Un Programa Conjunto Realizado En España Y Estados Unidos Que Potencia En Los Alumnos La Capacidad De
Liderazgo Y Adaptación A Distintos Contextos Económicos Y Diferentes Culturas Empresariales.
Metodología
Tanto Enae Como El Stuart Graduate School Of Business Imparten Sus Programas De Acuerdo Con La Metodología Del Caso. Método Activo Y Participativo, En El Que Se Alternan Las Exposiciones Teóricas De Conocimientos, Técnicas Y Métodos De Análisis Para La Actuación Empresarial, Con La Realización De Casos Prácticos Reales De Empresas.
Diploma
Aquellos Alumnos Que Acrediten Durante El Master Un Notable Conocimiento Sobre La Materia, Obtendrán El Diploma Del International Mba Por Enae Y El Postgraduate Certificate In International Business Por El Illinois Institute Of Technology-Stuart Graduate School Of Business.
Prácticas
Enae Asegura Prácticas En Empresas, Organismos E Instituciones Españolas E Internacionales (Estas Últimas Pueden Ser Dotadas De Becas A Través Del Programa De Becas Leonardo Da Vinci).
Carreras Profesionales
Enae A Través De Este Departamento Realiza Una Constante Labor De Inserción Y Promoción De Sus Alumnos, Uniéndolos Con El Mercado Profesional Y Facilitando Así Su Rápida Incorporación A Puestos De Gestión Y Dirección. Esta Actividad Se Realiza Mediante Dos Vías Principalmente:
- Gestionando Prácticas Para Aquellos Que No Tengan Experiencia Laboral Anterior.
- A Través De Su Bolsa De Trabajo, Tramitando Los Curriculum Vitae A Todos Aquellos Alumnos Que Estén Interesados.
Para Aquellas Personas Que Lo Requieran Tendrán A Su Disposición Un Servicio Personalizado De Orientación Profesional.
Programa A Realizar En Enae
* Análisis Del Entorno Economico
* Dirección De
Recursos Humanos *
Dirección De Marketing * Estrategias De Marketing Internacional
* Dirección General
*
Habilidades Directivas * Fiscalidad De La Empresa
* Dirección Financiera
* Dirección Estrategica
* Dirección De La Tecnología
* Calidad
* Ética En Los Negocios
*
Empresa Familiar * Control De Gestión
* Dirección De Operaciones
Programa A Realizar En El Illinois Institute Of Technology-Stuart Graduate School Of Business
Postgraduate Certificate In International Business
The International Mba Program Analyses The Dynamic Global Environment In Which Today’S Business Managers Must Operate. Courses Outline The Structure Of The International Financial Systems And Explain How The Foreign Exchange Markets Work. Other Topics Include The Evolution Of Global Enterprise, Technology Transfer, Foreign Direct Investment And Trade Disputes. Managers Must Examine The Relation Between Culture And Economics And Learn The Importance Of Ethical And Social Responsibility In An International Context. International Business Prepares Students For Management Careers In Multi-National Enterprises, International Banking, An Firms With Interests In Overseas Operations.
The International Mba Students Can Shape Their Course Of Study To Suit Their Individual Interests, Allowing Them To Choice Within The Rich Range Of Course They Need To Achieve A Specialization In Either Marketing Of Finance Management.
The International Mba Students Will Complete At Least Three Courses Among The Electives Shown Bellow According To Their Concentration Preferences. They Will Work With An Advisor To Design The Program That Cares Their Career Goals.
Financial Management
Description: This Concentration Is Concerned With Financial Decision-Making And Financial Instruments And Markets. Students Learn How To Apply Economic And Financial Theory To Obtain Solutions To Financial Problems, Such As Choosing Among Alternative Investment Projects And Evaluating Proposed Investment Strategies. Courses Focus On Managing Investment Portfolios And Corporate Finance. A Finance Concentration Prepares Students For Careers In Corporate Finance And Treasury Management, Banking And Insurance, And Portfolio Management. Iit Stuart Also Offers A Financial Management Certificate Program.
Concentration Courses - At Least Three Courses To Be Elected By Students The Students Specialized In Financial Management Concentration:
Financial And Managerial Accounting
Managerial Finance
Financial Statement Analysis
Marketing Of Financial Products
Valuation And Portfolio Management
Structured Fixed Income Portfolio
Quantitative Investment Strategies
Future, Options And Otc Derivates
Market Risk Management
Enterprise Risk Management
Financial Time Series Analysis
Econometric Analysis
Financial Modeling
Bayesian Inference In Econometrics
Computational Finance
Global Market Economics
Introduction To Investments
Futures And Futures Markets
Options And Options Theory
Quantitative Methods In Financial Markets
Statical Methods In Financial Markets
Equity Valuation
Global Investment Strategy
Portfolio Management And Mutual Funds
Financial Statement And Security Analysis
Hedge Funds Real Estate Investment Analysis
Equity & Equity Derivates Modeling
Term Structure Interest Rate Derivative Modeling
Advanced Oop For Financial Markets
Market Analysis
Equity Trading Strategies
Futures And Options Trading Strategies
Fixed Income Trading Strategies
Enterprise Formation And Finance
Marketing Management
Description: This Concentration Develops And Builds Marketing Decision-Making Skills. Participants Learn How To Understand And Identify Customers Needs And Wants. More Importantly, They Learn To Look At Business Problems Form A Customer-Centric Viewpoint. An Understanding Of Marketing Is Essential In Todays Highly Competitive Marketplace. Participants Will Be Exposed To Cutting-Edge Tools And Techniques For Creating Business Value By Leveraging A Deep Knowledge Of The Customer. The Marketing Concentration Prepares Professionals For Careers In Business Management, Brand Management, Advertising And Public Relations, Market Research And Analysis, And Account Management And Sales.
Concentration Courses (At Least Three Courses To Be Elected By The Students Specialized In Marketing Management):
Marketing Management
Brand Management
Account Planning
Marketing Foundations
Healthcare Communication Strategies
Organization Dynamics
Marketing Communications Plan
Marketing And Advertising Research
Understanding The Target Audience
The Healthcare Consumer
Media Strategy And Implementation
Creative Strategies
Database As Marketing Tool
Writing And Presentation Skills
Direct Marketing
Sales Promotion Techniques
Fundamentals Of Public Relations
International Marketing Communication
Communication Strategies In The Digital Environment
Business Strategy In The Digital Environment
Marketing Strategy In The Digital Environment
Customer Relationship Management
Web Page Design
The Healthcare Marketplace
The Above Mentioned Comprehensive Course List Includes Wide Range Of Opportunities To Customize Your Specialization Among The Course Portfolio Offered By Iit Stuart. The Students Will Have An Advisor To Design Their Programmes. The Advisor Will Lead The Student To The Best Programme Available According To Their Individual Backgrounds And Interests.
International Mba Enrolment Is Limited To Students Who Have Already Completed Enae Admission Requirements, Including Enae English Language Evaluation And Those Who Have Accredited The English Requirements By The Enae Deadline. English Exams And Scores Accepted As Admission Requirement Are Toefl And Iels Scores And Cambridge Esol Examinations Grades.
