Moc-2341 Building Business To Consumer Solutions With Ms Commerce Server 2000

TEMARIO Y CONTENIDOS

Fundamentals of Developing a Business-to-Consumer Solution with Microsoft Commerce Server 2000
Moc 2341

Introduction

The goal of this course is to provide professional Web developers with an introduction to creating a custom Business-to-Consumer (B2C) solution by using the tools that are available in Microsoft Commerce Server 2000.

Audience

This course is intended for professional Web developers. These developers already have experience creating Web sites by using Active Server Pages (ASP), Microsoft Visual Basic® Scripting Edition (VBScript) or JavaScript, data connectivity, client-server concepts and technologies (such as Internet Information Services (IIS), Microsoft SQL Server™) and COM+.

At Course Completion

At the end of the course, students will be able to:

• Describe the role that Commerce Server plays in developing a B2C Web site for the Microsoft .NET platform.
• Configure the Commerce Server development environment.
• Build and import catalogs.
• Create Web pages that display and search catalog data.
• Use user and group profiles to identify and authenticate users.
• Create a basic shopping basket.
• Create a shopping basket that uses pipelines, transactions, and object pooling.
• Develop both scripted and compiled pipeline components.
• Create advertisement, or ad, and discount campaign items.
• Implement a marketing campaign.
• Package a Commerce Server Web site for deployment.

Microsoft Certified Professional Exams

There is no Microsoft Certified Professional exam associated with this course.

Prerequisites

Before attending this course, students must be able to:

• Understand the basic principles of event-driven programming.
• Use the ASP object model to create a Web site that includes Application-level variables and a global.asa file.
• Create a simple Hypertext Markup Language (HTML) page that includes tables and frames.
• Add server-side scripting to a Web page by using VBScript.
• Use Microsoft ActiveX® Data Objects (ADO) to read and write information to a database. (This is a recommended prerequisite, but not required.)

Students can satisfy the prerequisites for this course by completing Course 1017, Mastering Web Application Development Using Microsoft Visual InterDev 6.

Course Materials

The student kit includes a comprehensive workbook and other materials that are necessary for this course.

Course Outline

Module 1: Overview of Business-to-Consumer Web Sites

The following topics are covered in this module:

• Introduction to B2C Web Development
• Features of Commerce Server 2000
• Introduction to the Lab Scenario

After completing this module, you will be able to describe the role that Commerce Server plays in developing a B2C Web site for the Microsoft .NET platform.

This includes:

• Describing the characteristics of a B2C Web site.
• Listing the main features of Commerce Server that support the development of a B2C Web site.
• Describing a Solution Site and its practical implications.
• Explaining how Commerce Server interacts with the other .NET Enterprise Servers.
• Understanding the overall structure of the lab scenario.

Module 2: Introduction to Developing with Commerce Server 2000

The following topics are covered in this module:

• Identifying Prerequisite Software
• Installing Commerce Server 2000
• Using Commerce Server 2000 Solution Sites
• Programming Overview

After completing this module, you will be able to configure the Commerce Server development environment.

This includes:

• Identifying and configuring the software that is needed to develop a Commerce Server Web site.
• Installing Commerce Server.
• Unpackaging the Blank Solution Site.
• Defining what the general-purpose programming objects are.
• Describing the typical uses for dictionaries in Commerce Server and the kinds of information that are stored in them.

Module 3: Building and Importing Catalogs

The following topics are covered in this module:

• Understanding Commerce Server 2000 Catalogs
• Creating a Catalog Schema
• Creating a New Catalog
• Importing Existing Catalogs
• Creating Catalog Sets and Custom Catalogs

After completing this module, you will be able to build and import catalogs. This includes:

• Explaining how Commerce Server uses catalogs.
• Building a catalog schema.
• Using Commerce Server Business Desk to build catalogs.
• Importing catalog files.
• Creating catalog sets and custom catalogs.

Module 4: Displaying and Searching Catalog Data

The following topics are covered in this module:

• Displaying Catalog Data
• Creating a Catalog Search Page
• Using an LRU Cache

After completing this module, you will be able to create Web pages that display and search catalog data. This includes:

• Using Commerce Server objects to build a Web page that displays catalog data.
• Using Commerce Server objects to build a search-enabled Web page that will search catalog data.
• Use an Least Recently Used (LRU) cache to optimize catalog searches.

Module 5: Identifying and Authenticating Users

The following topics are covered in this module:

• Overview of Identifying, Authenticating, and Profiling Users
• Identifying Anonymous Users
• Identifying and Authenticating Registered Users
• Registering Users

After completing this module, you will be able to use user and group profiles to identify and authenticate users. This includes:

• Explaining why you would want to identify and authenticate Web site users.
• Building an anonymous identification system by using AuthFilter and MSCSProfile cookies.
• Building a Registered user authentication system by using AuthFilter and MSCSAuth cookies.
• Building user profile definitions for Anonymous and Registered users.
• Link catalog sets to Anonymous and Registered user profiles.

Module 6: Creating a Shopping Basket

The following topics are covered in this module:

• Introduction to Shopping Baskets
• Building a Shopping Basket

After completing this module, you will be able to create a basic shopping basket. This includes:

• Describing the objects that are used to define and display a shopping basket in Commerce Server and the role that these objects play in implementing the basic features of a shopping basket.
• Implementing a simple shopping basket by adding and removing items that are selected by the shopper and displaying the basket.

Module 7: Using a Pipeline

The following topics are covered in this module:

• Overview of Commerce Server Pipelines
• Building a New Pipeline
• Working with the Order Processing Pipelines
• Running an Order Processing Pipeline

After completing this module, you will be able to create a shopping basket that uses pipelines, transactions, and object pooling. This includes:

• Defining the four types of pipelines in Commerce Server and explaining which of these pipeline types support transactions and object pooling.
• Using the Pipeline Editor to create a pipeline configuration file (pcf) that defines the stages and components of a pipeline.
• Defining the purpose, stages, and components of each of the Order Processing pipelines in Commerce Server.
• Running a pipeline by using the RunPipe method of the OrderGroup object.

Module 8: Creating Pipeline Components

The following topics are covered in this module:

• Creating a Scriptor Pipeline Component
• Creating a Compiled Pipeline Component
• Registering a Compiled Pipeline Component

After completing this module, you will be able to develop both scripted and compiled pipeline components. This includes:

• Adding a Scriptor pipeline component to a pipeline and customizing it by creating VBScript code.
• Using Visual Basic to create a compiled pipeline component.
• Registering a compiled pipeline component.

Module 9: Creating Campaigns with Business Desk

The following topics are covered in this module:

• Introducing Commerce Server 2000 Campaigns
• Targeting Campaign Items
• Creating an Ad Campaign
• Creating a Discount Campaign
• Creating a Direct Mail Campaign

After completing this module, you will be able to create advertisement and discount campaign items. This includes:

• Providing examples of different types of campaigns.
• Creating a target group by using Business Desk.
• Creating an ad campaign by using Business Desk.
• Create a discount campaign.
• Create a direct mail campaign item by using Business Desk.

Module 10: Implementing Campaigns

The following topics are covered in this module:

• Using the Content Selection Pipeline
• Enabling Pages for Advertisements
• Enabling Discounts on a Web Site

After completing this module, you will be able to implement a marketing campaign. This includes:

• Creating a Content Selection pipeline (CSP).
• Enabling Web pages to display ads from the CSP.
• Running a discount campaign.

Module 11: Packaging a Commerce Server 2000 Web Site

The following topics are covered in this module:

• What is Contained in a Package?
• Packaging a Web Site
• Security Concerns

After completing this module, you will be able to package a Commerce Server Web site for deployment. This includes:

• Defining the contents and settings that are contained in a site package.
• Packaging a typical Web site.
• Understanding the security issues that are associated with the packaging and unpackaging of a Web site.