Become a PR specialist!

Public Relations

Trendimi Limited
Online
Precio Emagister

£ 99 - (118 €) £ 19 - (23 )
IVA inc.

Información importante

  • Curso
  • Online
  • 30 horas de estudio
  • Duración:
    45 Days
  • Cuándo:
    A elegir
  • Campus online
  • Envío de materiales de aprendizaje
  • Servicio de consultas
Descripción

Speak loud and clear

From startups to billion dollar companies, everyone needs PR. In the age of persistent digital media, it is more important than ever to be able to manage a brand presence and speak directly to the right audience.

It has never been a more exciting time to take on a career in PR. You could:

Build relationships with today’s biggest influencers
Grow a real following in the press and online
Help great new startups find the lime light they deserve
Help established companies change their image for the better
Help launched amazing new products
A career in PR is a dynamic career in a world that never sleeps. Whether your work for an agency or on your own, you will discover a career that gives you the chance to meet people you would never have expected and do different things every day. Trendimi gives you the theoretical and practical tools that you need to hit the ground running in PR.

Información importante
¿Qué objetivos tiene esta formación?

With Trendimi, you will learn

The best ways to make friends and contacts
How to connect with journalists
Why you need a PR strategy
The best ways to create a solid strategy
All the tools you need to reach the media
How to build a media calendar
How to build a press kit that creates excitement
How to tell the story of your client’s brand

Precio a usuarios Emagister:

Instalaciones y fechas

Dónde se imparte y en qué fechas

Inicio Ubicación
A elegir
Online

¿Qué aprendes en este curso?

Public Relations
PR training
Public
Media
PR
Press

Temario

Module 1 : PR 101: Public Relations and Human Relations
Introduction to Public Relations
Making Friends vs. Making Contacts
Connecting with Journalists

Module 2 : Creating a PR Strategy
What a PR Strategy Is & Why You Need One
Research
Setting Goals
Speaking to Your Audience
Finding and Using the Right Channels
Measuring Your Results

Module 3 : PR Tools
Tools to Reach the Media
Tools to Measure Success
Building a Media Calendar

Module 4 : Building Your Press Kit
What You Need in Your Press Kit
How to Create a Media Release
How to Choose Press Photos
Compiling an FAQ Sheet
A Guide to Including Videos

Module 5 : Creating Your Brand’s Story
Storytelling
Product, Purpose and Passion
How to Think Like a Journalist
How to Create Stories the Media Will Love