Travel and Protocol Management and Management Skills

HRODC Postgraduate Training Institute
En Dubai (Emiratos Árabes Unidos), Amman, Jordan (Jordania), Amsterdam, Netherlands (Holanda) y 8 sedes más

más de 9000€

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Descripción


Suitable for: International Negotiators. International Conflict Managers. United Nations Officials. National Tourist Officers. Tourism Promoters. Tourism Development Officers. Hotel and Tourism Consultants. National Government with Tourism in their Portfolio. Local Tourism Development Officers. National Economists. Lecturer of International Affairs. Lecturers of Tourism. Tourism Consultants. Conflict Relations Consultants. War Officers. Others

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Requisitos: Degree or Work Experience

Instalaciones y fechas

Dónde se imparte y en qué fechas

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Amman, Jordan
Bin Ali Street, 11118, Jordan, Jordania
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Amsterdam, Netherlands
Damrak 1-5, 1012, Noord Holland, Holanda
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Brussels, Belgium
Rue du Fosse-Aux-Loups, 1000, Bélgica, Bélgica
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Cairo, Egypt
Champolion Street, 12421, Egypt, Egipto
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Dubai
Al Muraqqabat Street, Diera, 82999, Dubai, Emiratos Árabes Unidos
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Durban, South Africa
Walnut Road, 40001, Johannesburg, Sudáfrica
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Temario

Limited Contents:

Defining Public Relations

  • Public Relations: Overview
  • Planned Process to Influence Public Opinion
  • Public Relations as Management Interpreter
  • Public Relations as Public Interpreter
  • The Publics of Public Relations
  • The Functions of Public Relations
  • The Curse of “Spin”
  • Technical/Attitudinal Requirements for Public Relations Work

Communications in Public Relations

  • Purposes of Communication
  • Theories of Communication: Traditional
  • Theories of Communication: Contemporary
  • The Word
  • The Message
  • Receiver’s Bias
  • Feedback

Public Opinion and Public Relations

  • Defining Public Opinion
  • What Are Attitudes?
  • How Are Attitudes Influenced?
  • Attitude vis-a-vis Motivation
  • Power of Persuasion
  • Influencing Public Opinion
  • Polishing the Corporate Image
  • Maintaining and Managing Reputation

Información adicional

Payment options: No VAT for Non-European Delegates