{"id":38237,"date":"2017-03-03T11:26:51","date_gmt":"2017-03-03T10:26:51","guid":{"rendered":"https:\/\/www.emagister.com\/blog\/?p=38237"},"modified":"2023-12-05T22:13:22","modified_gmt":"2023-12-05T21:13:22","slug":"la-eleccion-del-crm-perfecto-empresa","status":"publish","type":"post","link":"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/","title":{"rendered":"La elecci\u00f3n del CRM perfecto para tu empresa"},"content":{"rendered":"

CRM son las siglas anglosajonas para Customer Relationship Manager o Gesti\u00f3n de Relaciones con Clientes, en castellano. Cuando hablamos de CRM solemos referirnos al software que nos sirve para llevar a cabo esta gesti\u00f3n de clientes. Es el lugar donde la base de datos de la empresa cobra sentido al almacenar todas las interacciones de los contactos o interacciones entre ambas partes.<\/p>\n

El uso de un software CRM online beneficia al conjunto de departamentos o \u00e1reas de la empresa. Desde el departamento de marketing, al departamento comercial o de postventa podr\u00e1n dejar constancia de todos los contactos con clientes potenciales o leads, clientes en activo, proveedores, partners, etc.<\/p>\n

Toda esa totalidad de datos ser\u00e1 de gran valor para desarrollar las pr\u00f3ximas estrategias de marketing y\/o comerciales, por ejemplo, en funci\u00f3n del cliente. El CRM es una herramienta b\u00e1sica en estrategias basadas en el Customer Centricity. Personalizar y automatizar las acciones en funci\u00f3n del cliente y ofrecerle contenidos, ofertas y servicios personalizados y de total inter\u00e9s para \u00e9l ser\u00eda pr\u00e1cticamente imposible sin los datos suficientes sobre cada uno de ellos.<\/p>\n

Pero, \u00bfque CRM elegir? La elecci\u00f3n del CRM perfecto para tu empresa es una ardua tarea teniendo en cuenta el volumen de la oferta disponible. Oracle OnDemand, Zoho, Salesforce, VTiger, Hubspot CRM, Insightly, SugarCRM, etc. Todos ellos son CRMs muy conocidos y la lista es interminable.<\/p>\n

Lo indispensable para elegir un CRM es primero tener claro la meta y los objetivos que pretende lograr la empresa. Nuestra elecci\u00f3n merece un estudio profundo de la oferta de CRMs en funci\u00f3n de nuestras necesidades corporativas y de otras muchas caracter\u00edsticas como pueden ser su compatibilidad con otras herramientas, su precio, sus funcionalidades, su accesibilidad, etc.<\/p>\n

A continuaci\u00f3n os ofrecemos esta infograf\u00eda con el fin de ayudaros en la elecci\u00f3n de vuestro software de CRM perfecto.<\/p>\n

\"\"<\/p>\n

Fuente: Noticias EAE<\/h4>\n","protected":false},"excerpt":{"rendered":"

CRM son las siglas anglosajonas para Customer Relationship Manager o Gesti\u00f3n de Relaciones con Clientes, en castellano. Cuando hablamos de … Leer m\u00e1s<\/a><\/p>\n","protected":false},"author":160,"featured_media":145872,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[785],"tags":[79,1106,2573,2832,3265,4664,7879,8040,10141],"class_list":["post-38237","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nuestros-clientes","tag-crm","tag-relaciones-laborales","tag-eae-business-school","tag-noticias-de-centros-de-formacion","tag-centros-de-formacion","tag-4664","tag-base-de-datos","tag-gestion-de-clientes","tag-noticiaselpais","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-25"],"acf":{"mostrar_faldon":"-1","texto_faldon":"","link_faldon":"","link_texto_faldon":"","noticiasElPais":{"custom_snippet_image":false,"custom_snippet_title":"","custom_snippet_description":""},"noticiasLaVanguardia":{"custom_snippet_image":false,"custom_snippet_title":"","custom_snippet_description":""},"hreflang":[{"url":""}],"estilo_titulo":"","fecha":"no"},"yoast_head":"\nLa elecci\u00f3n del CRM perfecto para tu empresa - Blog Emagister<\/title>\n<meta name=\"robots\" content=\"index, follow\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La elecci\u00f3n del CRM perfecto para tu empresa\" \/>\n<meta property=\"og:description\" content=\"CRM son las siglas anglosajonas para Customer Relationship Manager o Gesti\u00f3n de Relaciones con Clientes, en castellano. Cuando hablamos de ... Leer m\u00e1s\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog Emagister\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Emagister\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-03-03T10:26:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-12-05T21:13:22+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.emagister.com\/blog\/wp-content\/uploads\/2017\/03\/crm-2.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1280\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Carlos Gonz\u00e1lez\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@emagister\" \/>\n<meta name=\"twitter:site\" content=\"@emagister\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Carlos Gonz\u00e1lez\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/\"},\"author\":{\"name\":\"Carlos Gonz\u00e1lez\",\"@id\":\"https:\/\/www.emagister.com\/blog\/#\/schema\/person\/9ce79b5f872bb07f9a9b2049231a2dd3\"},\"headline\":\"La elecci\u00f3n del CRM perfecto para tu empresa\",\"datePublished\":\"2017-03-03T10:26:51+00:00\",\"dateModified\":\"2023-12-05T21:13:22+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/\"},\"wordCount\":332,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.emagister.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.emagister.com\/blog\/wp-content\/uploads\/2017\/03\/crm-2.jpg\",\"keywords\":[\"CRM\",\"relaciones laborales\",\"EAE Business School\",\"Noticias de centros de formaci\u00f3n\",\"Centros de formaci\u00f3n\",\"62547030010948695556545457684570\",\"base de datos\",\"gesti\u00f3n de clientes\",\"noticiasElPais\"],\"articleSection\":[\"Nuestros clientes\"],\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/\",\"url\":\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/\",\"name\":\"La elecci\u00f3n del CRM perfecto para tu empresa - Blog Emagister\",\"isPartOf\":{\"@id\":\"https:\/\/www.emagister.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.emagister.com\/blog\/wp-content\/uploads\/2017\/03\/crm-2.jpg\",\"datePublished\":\"2017-03-03T10:26:51+00:00\",\"dateModified\":\"2023-12-05T21:13:22+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#primaryimage\",\"url\":\"https:\/\/www.emagister.com\/blog\/wp-content\/uploads\/2017\/03\/crm-2.jpg\",\"contentUrl\":\"https:\/\/www.emagister.com\/blog\/wp-content\/uploads\/2017\/03\/crm-2.jpg\",\"width\":1920,\"height\":1280,\"caption\":\"crm\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog Emagister\",\"item\":\"https:\/\/www.emagister.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Nuestros clientes\",\"item\":\"https:\/\/www.emagister.com\/blog\/nuestros-clientes\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"La elecci\u00f3n del CRM perfecto para tu empresa\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.emagister.com\/blog\/#website\",\"url\":\"https:\/\/www.emagister.com\/blog\/\",\"name\":\"Blog Emagister\",\"description\":\"Gu\u00eda de orientaci\u00f3n sobre estudios y tendencias de formaci\u00f3n\",\"publisher\":{\"@id\":\"https:\/\/www.emagister.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.emagister.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.emagister.com\/blog\/#organization\",\"name\":\"Emagister\",\"url\":\"https:\/\/www.emagister.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.emagister.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.emagister.com\/blog\/wp-content\/uploads\/2017\/02\/photo.png\",\"contentUrl\":\"https:\/\/www.emagister.com\/blog\/wp-content\/uploads\/2017\/02\/photo.png\",\"width\":120,\"height\":120,\"caption\":\"Emagister\"},\"image\":{\"@id\":\"https:\/\/www.emagister.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Emagister\/\",\"https:\/\/x.com\/emagister\",\"https:\/\/www.instagram.com\/emagister\/\",\"https:\/\/www.linkedin.com\/company\/emagister-com\/\",\"https:\/\/www.pinterest.es\/emagister\/\",\"https:\/\/www.youtube.com\/user\/emagister\/\",\"https:\/\/es.wikipedia.org\/wiki\/Emagister\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.emagister.com\/blog\/#\/schema\/person\/9ce79b5f872bb07f9a9b2049231a2dd3\",\"name\":\"Carlos Gonz\u00e1lez\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.emagister.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/6c871c929d17d4969e1ce19e7f4e6f90f185d2976651045a8a8cd5eb86c1d5ef?s=96&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/6c871c929d17d4969e1ce19e7f4e6f90f185d2976651045a8a8cd5eb86c1d5ef?s=96&r=g\",\"caption\":\"Carlos Gonz\u00e1lez\"},\"sameAs\":[\"https:\/\/www.emagister.com\"],\"url\":\"https:\/\/www.emagister.com\/blog\/author\/cgonzalez\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"La elecci\u00f3n del CRM perfecto para tu empresa - Blog Emagister","robots":{"index":"index","follow":"follow"},"canonical":"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/","og_locale":"es_ES","og_type":"article","og_title":"La elecci\u00f3n del CRM perfecto para tu empresa","og_description":"CRM son las siglas anglosajonas para Customer Relationship Manager o Gesti\u00f3n de Relaciones con Clientes, en castellano. Cuando hablamos de ... Leer m\u00e1s","og_url":"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/","og_site_name":"Blog Emagister","article_publisher":"https:\/\/www.facebook.com\/Emagister\/","article_published_time":"2017-03-03T10:26:51+00:00","article_modified_time":"2023-12-05T21:13:22+00:00","og_image":[{"width":1920,"height":1280,"url":"https:\/\/www.emagister.com\/blog\/wp-content\/uploads\/2017\/03\/crm-2.jpg","type":"image\/jpeg"}],"author":"Carlos Gonz\u00e1lez","twitter_card":"summary_large_image","twitter_creator":"@emagister","twitter_site":"@emagister","twitter_misc":{"Escrito por":"Carlos Gonz\u00e1lez","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#article","isPartOf":{"@id":"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/"},"author":{"name":"Carlos Gonz\u00e1lez","@id":"https:\/\/www.emagister.com\/blog\/#\/schema\/person\/9ce79b5f872bb07f9a9b2049231a2dd3"},"headline":"La elecci\u00f3n del CRM perfecto para tu empresa","datePublished":"2017-03-03T10:26:51+00:00","dateModified":"2023-12-05T21:13:22+00:00","mainEntityOfPage":{"@id":"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/"},"wordCount":332,"commentCount":0,"publisher":{"@id":"https:\/\/www.emagister.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.emagister.com\/blog\/wp-content\/uploads\/2017\/03\/crm-2.jpg","keywords":["CRM","relaciones laborales","EAE Business School","Noticias de centros de formaci\u00f3n","Centros de formaci\u00f3n","62547030010948695556545457684570","base de datos","gesti\u00f3n de clientes","noticiasElPais"],"articleSection":["Nuestros clientes"],"inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/","url":"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/","name":"La elecci\u00f3n del CRM perfecto para tu empresa - Blog Emagister","isPartOf":{"@id":"https:\/\/www.emagister.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#primaryimage"},"image":{"@id":"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#primaryimage"},"thumbnailUrl":"https:\/\/www.emagister.com\/blog\/wp-content\/uploads\/2017\/03\/crm-2.jpg","datePublished":"2017-03-03T10:26:51+00:00","dateModified":"2023-12-05T21:13:22+00:00","breadcrumb":{"@id":"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#primaryimage","url":"https:\/\/www.emagister.com\/blog\/wp-content\/uploads\/2017\/03\/crm-2.jpg","contentUrl":"https:\/\/www.emagister.com\/blog\/wp-content\/uploads\/2017\/03\/crm-2.jpg","width":1920,"height":1280,"caption":"crm"},{"@type":"BreadcrumbList","@id":"https:\/\/www.emagister.com\/blog\/la-eleccion-del-crm-perfecto-empresa\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog Emagister","item":"https:\/\/www.emagister.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Nuestros clientes","item":"https:\/\/www.emagister.com\/blog\/nuestros-clientes\/"},{"@type":"ListItem","position":3,"name":"La elecci\u00f3n del CRM perfecto para tu empresa"}]},{"@type":"WebSite","@id":"https:\/\/www.emagister.com\/blog\/#website","url":"https:\/\/www.emagister.com\/blog\/","name":"Blog Emagister","description":"Gu\u00eda de orientaci\u00f3n sobre estudios y tendencias de formaci\u00f3n","publisher":{"@id":"https:\/\/www.emagister.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.emagister.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Organization","@id":"https:\/\/www.emagister.com\/blog\/#organization","name":"Emagister","url":"https:\/\/www.emagister.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.emagister.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.emagister.com\/blog\/wp-content\/uploads\/2017\/02\/photo.png","contentUrl":"https:\/\/www.emagister.com\/blog\/wp-content\/uploads\/2017\/02\/photo.png","width":120,"height":120,"caption":"Emagister"},"image":{"@id":"https:\/\/www.emagister.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Emagister\/","https:\/\/x.com\/emagister","https:\/\/www.instagram.com\/emagister\/","https:\/\/www.linkedin.com\/company\/emagister-com\/","https:\/\/www.pinterest.es\/emagister\/","https:\/\/www.youtube.com\/user\/emagister\/","https:\/\/es.wikipedia.org\/wiki\/Emagister"]},{"@type":"Person","@id":"https:\/\/www.emagister.com\/blog\/#\/schema\/person\/9ce79b5f872bb07f9a9b2049231a2dd3","name":"Carlos Gonz\u00e1lez","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.emagister.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/6c871c929d17d4969e1ce19e7f4e6f90f185d2976651045a8a8cd5eb86c1d5ef?s=96&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6c871c929d17d4969e1ce19e7f4e6f90f185d2976651045a8a8cd5eb86c1d5ef?s=96&r=g","caption":"Carlos Gonz\u00e1lez"},"sameAs":["https:\/\/www.emagister.com"],"url":"https:\/\/www.emagister.com\/blog\/author\/cgonzalez\/"}]}},"_links":{"self":[{"href":"https:\/\/www.emagister.com\/blog\/wp-json\/wp\/v2\/posts\/38237","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.emagister.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.emagister.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.emagister.com\/blog\/wp-json\/wp\/v2\/users\/160"}],"replies":[{"embeddable":true,"href":"https:\/\/www.emagister.com\/blog\/wp-json\/wp\/v2\/comments?post=38237"}],"version-history":[{"count":3,"href":"https:\/\/www.emagister.com\/blog\/wp-json\/wp\/v2\/posts\/38237\/revisions"}],"predecessor-version":[{"id":158784,"href":"https:\/\/www.emagister.com\/blog\/wp-json\/wp\/v2\/posts\/38237\/revisions\/158784"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.emagister.com\/blog\/wp-json\/wp\/v2\/media\/145872"}],"wp:attachment":[{"href":"https:\/\/www.emagister.com\/blog\/wp-json\/wp\/v2\/media?parent=38237"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.emagister.com\/blog\/wp-json\/wp\/v2\/categories?post=38237"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.emagister.com\/blog\/wp-json\/wp\/v2\/tags?post=38237"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}