{"id":87411,"date":"2019-06-11T10:20:57","date_gmt":"2019-06-11T08:20:57","guid":{"rendered":"https:\/\/www.emagister.com\/blog\/?p=87411"},"modified":"2021-06-15T10:34:50","modified_gmt":"2021-06-15T08:34:50","slug":"v-jornadas-profesionales-emagister-los-desafios-del-marketing-online-en-la-formacion","status":"publish","type":"post","link":"https:\/\/www.emagister.com\/blog\/v-jornadas-profesionales-emagister-los-desafios-del-marketing-online-en-la-formacion\/","title":{"rendered":"V Jornadas profesionales Emagister: los desaf\u00edos del marketing online en la formaci\u00f3n"},"content":{"rendered":"

Un a\u00f1o m\u00e1s, desde Emagister<\/strong><\/a>, la plataforma online l\u00edder en el sector de la formaci\u00f3n, convocamos al encuentro anual de profesionales<\/strong> del marketing online<\/strong>. En esta quinta edici\u00f3n, las jornadas apuntar\u00e1n al Performance Marketing<\/strong> como eje central; a la vez, se ha preparado el marco ideal para gestar un espacio de intercambio y dialogo sobre las \u00faltimas tendencias entre expertos en captaci\u00f3n de estudiantes, universidades, centros de formaci\u00f3n, escuelas de negocio, editoriales, empresas y organizaciones.<\/p>\n

Es un hecho que la formaci\u00f3n continua se propone establecer como un sector que implica un enorme compromiso, por ello, desde Emagister<\/strong>, trabajamos incansablemente para continuar siendo el portal de referencia en formaci\u00f3n. En esta oportunidad, nos ha convocado la necesidad de mantenernos a la vanguardia en el sector, buscando y proponiendo innovaciones que ayuden a conectar la mejor oferta formativa con nuevos y potenciales alumnos.<\/p>\n

Desdobladas en dos convocatorias, la primera, el 27 de junio en Madrid <\/strong>y la segunda, el 2 de julio en Barcelona<\/strong>, las V Jornadas Profesionales Emagister<\/strong> persiguen dicho fin: crear conexiones e intercambiar conocimientos y estrategias entre nuestros partners <\/em>como Google<\/strong> y Facebook<\/strong>, quienes colaboran en esta nueva edici\u00f3n, con los diferentes centros asociados. A su vez, ser\u00e1n el marco propicio para presentar el FSO Ranking<\/strong><\/a>, que califica a las mejores instituciones que ofrecen formaci\u00f3n superior online. Adem\u00e1s, todas las novedades que estamos preparando para el siguiente a\u00f1o.<\/p>\n

El centro del debate estar\u00e1 focalizado en el marketing online<\/strong> y sus posibilidades en el sector de la formaci\u00f3n. De este modo, para la primera disertaci\u00f3n, el CEO de Emagister, Ferr\u00e1n Ferrer <\/strong>analizar\u00e1, junto a B\u00e1rbara Ozores,<\/strong> Head of Industry, Pure Players & Education of Google<\/em><\/strong>, la evoluci\u00f3n de oferta y demanda de formaci\u00f3n y las \u00faltimas tendencias en tecnolog\u00eda para el sector  de la mano de Google.<\/p>\n

Luego, para la segunda conferencia, Joan Ramon Castell\u00f3, CMO y Co-founder de Emagister <\/strong>junto a la Account Manager Iberia de Facebook<\/strong>, <\/strong>Karina Gonz\u00e1lez y Giovanna Mart\u00edn, Business Development Manager de Google <\/strong>se enfocar\u00e1n en el Perfomance Marketing<\/strong>, examinando diferentes estrategias para captar alumnos a trav\u00e9s de Google y analizando c\u00f3mo conseguir buenos resultados en Facebook. Por su parte, Izmael Bl\u00e1zques<\/strong>, Sales Manager <\/strong>de la agencia AdsMurai<\/strong> hablar\u00e1 de c\u00f3mo medir y conocer el impacto real de nuestras campa\u00f1as.<\/p>\n

Entrada la tarde, se llevar\u00e1 a cabo una mesa redonda a la cual han sido convocados muchos de nuestros mejores clientes, entre ellos UNIR, UOC,<\/strong> UFV, IMF, EAE<\/strong> y UIC Barcelona <\/strong>para as\u00ed compartir su visi\u00f3n y sus estrategias de marketing y captaci\u00f3n de alumnos junto a Josep Mestres, Product Manager de Emagister<\/strong>.<\/p>\n

Para finalizar, y previo al aperitivo, el acto de clausura estar\u00e1 a cargo de Joaquim Falgueras, presidente de Emagister<\/strong>, quien expondr\u00e1 los lineamientos generales que la compa\u00f1\u00eda posee y los nuevos desaf\u00edos que enfrenta.<\/p>\n

M\u00e1ster en Marketing y Gesti\u00f3n Comercial<\/a>
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M\u00e1ster en Marketing Digital (BSBI & Universidad de Chichester)<\/a>
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Un a\u00f1o m\u00e1s, desde Emagister, la plataforma online l\u00edder en el sector de la formaci\u00f3n, convocamos al encuentro anual de profesionales del … Leer m\u00e1s<\/a><\/p>\n","protected":false},"author":282,"featured_media":87412,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[8336],"tags":[7,503,5568,10836,10837],"class_list":["post-87411","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticias","tag-emagister","tag-marketing-digital","tag-jornadas-profesionales-de-emagister","tag-v-jornadas-profesionales","tag-performance-marketing","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-25"],"acf":{"mostrar_faldon":"-1","texto_faldon":"","link_faldon":"","link_texto_faldon":"","hreflang":[{"url":""}],"estilo_titulo":"","fecha":"publication","noticiasElPais":{"custom_snippet_image":false,"custom_snippet_title":"","custom_snippet_description":""},"noticiasLaVanguardia":{"custom_snippet_image":false,"custom_snippet_title":"","custom_snippet_description":""}},"yoast_head":"\nV Jornadas profesionales Emagister: los desaf\u00edos del marketing online en la formaci\u00f3n - Blog Emagister<\/title>\n<meta name=\"robots\" content=\"index, follow\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emagister.com\/blog\/v-jornadas-profesionales-emagister-los-desafios-del-marketing-online-en-la-formacion\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"V Jornadas profesionales Emagister: los desaf\u00edos del marketing online en la formaci\u00f3n\" \/>\n<meta property=\"og:description\" content=\"Un a\u00f1o m\u00e1s, desde Emagister, la plataforma online l\u00edder en el sector de la formaci\u00f3n, convocamos al encuentro anual de profesionales del ... 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