IED Barcelona Istituto Europeo di Design.

      Diploma IED In Creative Advertising and Branding

      4.5 2 opiniones
      IED Barcelona Istituto Europeo di Design.
      En Barcelona
      • IED Barcelona Istituto Europeo di Design.

      13.700 
      IVA exento
      CURSO PREMIUM
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      Información importante

      Tipología Título propio
      Lugar Barcelona
      Duración 3 Años
      Inicio Fechas a elegir
      Créditos 180
      • Título propio
      • Barcelona
      • Duración:
        3 Años
      • Inicio:
        Fechas a elegir
      • Créditos: 180
      Descripción

      Language: English

      The Diploma IED in Creative Advertising and Branding is the educational response to the challenges of a global market where companies and agencies need vanguard creative professionals with new skills and competencies to differentiate and position their brands, products and services.

      The course bridges the gap between creativity, communication, advertising and branding to educate and form future creative professionals, able to develop, coordinate and implement innovative and highly effective interactive, international and digital communication, advertising and branding strategies that guarantee unique experiences at all customer touch points, critical for the success of any brand, product or service.

      Instalaciones (1) y fechas
      Dónde se imparte y en qué fechas
      Inicio Ubicación
      Fechas a elegir
      Barcelona
      C/ Biada, 11, 08012 Barcelona, 08012, Barcelona, España
      Ver mapa
      Inicio Fechas a elegir
      Ubicación
      Barcelona
      C/ Biada, 11, 08012 Barcelona, 08012, Barcelona, España
      Ver mapa

      A tener en cuenta

      · ¿Cuáles son los objetivos de este curso?

      This course gives students an exciting opportunity to develop themselves in a very creative, practical, studio-like and interdisciplinary approach, together with teachers who are all practitioners, real companies and agencies during their course. This is the perfect environment to develop a clear communication methodology and create a mature portfolio to successfully enter the creative industries. The first year of this degree is focused on acquiring basic concepts of design, culture and project methods. Students learn to dare to create and communicate. As from the second year, the necessary technological and project managing tools are explored, to communicate simple and effective visual messages through the development of the own creativity and interdisciplinary methodological processes. Students concentrate on acquiring knowledge on Adobe Photoshop, Adobe Illustrator, Adobe After Effect, Apple Final Cut, etc., and apply their creativity devising corporate projects and advertising campaigns. The third year of this degree is based on creation and application of the previously acquired knowledge to projects from real clients. Creative management attains great relevance in Project managing and as well as the capability of implementing the ideas and knowledge acquired during the previous years. Students comprehend and learn about the work environment and its complexity, and also get the opportunity of creating a good portfolio to cope with the labour market.

      · ¿A quién va dirigido?

      Applicants should have a genuine interest in Creativity, Advertising, Design, Social Media,Digital Branding and personal growth as well as the wish to bring openness to interdisciplinarity and cultural diverse teamwork. Their passion for creativity, art, design, communication and interest in studying in an international environment with the industries’ top professionals and top companies is the right motivation and makes them ideal candidates.

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      Opiniones

      4.5
      Valoración del curso
      100%
      Lo recomiendan
      4.6
      excelente
      Valoración del Centro

      Opiniones sobre este curso

      E
      Ex-alumno
      4.5 02/02/2016
      Lo mejor: IED Barcelona es una universidad llena de creatividad, profesionalidad, y sus cursos son prácticos y focalizados.
      A mejorar: No tengo sugerencias.
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      E
      Ex-alumno
      4.5 02/02/2016
      Lo mejor: Ofrecen variedad de opciones para estudiar en muchas ramas en lo que es moda.
      A mejorar: No tengo sugerencias.
      ¿Recomendarías este curso?:
      ¿Te ha ayudado esta opinión? (0)
      * Opiniones recogidas por Emagister & iAgora

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      2017

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      ¿Qué aprendes en este curso?

      Branding
      Metodología
      Creatividad
      Adobe Photoshop
      Final Cut
      Illustrator
      Management
      Brandind
      Creative Adversiting
      Communication
      Estrategias de comunicación
      Medios de comunicación
      Estrategias de marketing
      Plan de marketing
      Creación publicitaria
      Creación de marca
      Competencias informáticas
      Competencias digitales
      Trabajo en equipo
      Copywriting

      Temario

      FIRST YEAR
      • History of Communication - 21 hours
      • Project Development - 30 hours
      • Design Thinking - 45 hours
      • Semiotics - 30 hours
      • Photography - 45 hours
      • Branding - 30 hours
      • Image Editing - 30 hours
      • Vector Graphics Editing - 30 hours
      • Sociology - 30 hours
      • Introduction to Marketing - 30 hours
      • Copywriting - 30 hours
      • Art Direction - 45 hours
      • Copywriting I - 30 hours
      • Project I - 45 hours
      • Multidisciplinary Workshop - 15 hours

      SECOND YEAR
      • Digital Layout - 30 hours
      • Animation Basics - 30 hours
      • Copywriting II - 21 hours
      • Communication Technology - 30 hours
      • Public Speaking - 45 hours
      • Brand Language - 30 hours
      • Social Media Communication - 30 hours
      • Creative Pitches - 30 hours
      • Design Thinking II - 30 hours
      • Strategic Planning - 30 hours
      • Project II - 45 hours
      • Consumer Touch Points - 21 hours
      • Script and Storyboard - 45 hours
      • Postproduction - 45 hours
      • Multidisciplinary Workshop - 15 hours

      THIRD YEAR
      • Digital Layout - 30 hours
      • Animation Basics - 30 hours
      • Copywriting II - 21 hours
      • Communication Technology - 30 hours
      • Public Speaking - 45 hours
      • Interactive Comunication - 30 hours
      • Project III - 30 hours
      • Final Project - 150 hours
      • Design Thinking II - 30 hours
      • Strategic Planning - 30 hours
      • Project II - 45 hours
      • Consumer Touch Points - 21 hours
      • Script and Storyboard - 45 hours
      • Postproduction - 45 hours
      • Multidisciplinary Workshop - 15 hours