Bachelor Of Arts In Leisure & Tourism Management

EU Business School
En Barcelona, Genève (Suiza) y Montreux (Suiza)

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Descripción

The Bachelor of Arts in Leisure & Tourism Management is a three-year program that prepares students to work in such diverse sectors of the travel and tourism industry as Hotel Management, Event Management, Tour Operations, Resort Management and Convention Management.

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Instalaciones y fechas

Dónde se imparte y en qué fechas

Inicio Ubicación
Febrero
Junio
Agosto
Octubre
Barcelona
Ganduxer, 70, 08021, Barcelona, España
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Febrero
Junio
Agosto
Octubre
Genève
Quai du Seujet 18, 1201, Genf, Suiza
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Febrero
Junio
Agosto
Octubre
Montreux
Villa Ormond - Rue du Lac 18, 1815 ClarensMontreux, Waadt, Suiza

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¿Qué aprendes en este curso?

Management
Marketing Management
business management
Leisure and Tourism Management
Gestión del Ocio y Turismo
Accounting
Macroeconomics
Microeconomics
Business law
Calculus
Environmental Sustainability

Temario

FIRST SEMESTER
  • Foundations of Business Management
  • Marketing Management
  • Writing Communication Skills
  • Accounting I
  • Microeconomics
  • Elementary Calculus
  • IT Software for Business
  • Environmental Sustainability
  • Seminars / Industrial Visits

SECOND SEMESTER
  • Ethics in Business
  • Oral Communication Skills
  • Accounting II
  • Macroeconomics
  • Business Law
  • Mathematics of Finance
  • Applied Management Statistics
  • Advertising, Media & Branding
  • Seminars / Industrial Visits

THIRD SEMESTER
  • Strategic Marketing
  • Business Finance I
  • Human Resources Management
  • Production Management
  • Entrepreneurship & New Venture Creation
  • Management Information Systems
  • E-Business
  • Cross-Cultural Business Issues
  • The Business of Tourism
  • Seminars/Industrial Visits

FOURTH SEMESTER
  • Global Economics
  • Business Finance II
  • Social Media Marketing
  • Financial Markets
  • Consumer Behavior
  • Sales & Purchasing Management
  • Service Management
  • Event & Conference Management
  • Cultural Heritage
  • Seminars/Industrial Visits/Dissertation Seminar

FIFTH SEMESTER
  • Global Business
  • Financial Statement Analysis
  • Negotiation
  • Small Business Management
  • Corporate Finance
  • Industrial Marketing
  • Tourism Marketing
  • Sustainable Tourism: Policies & Ethics
  • Hospitality Management
  • Seminars/Industrial Visits/Dissertation Seminar

SIXTH SEMESTER
  • Strategic Management
  • Budgeting & Control
  • Organizational Communication
  • Cases in Marketing
  • Cases in Tourism
  • International Operations Management
  • Financial Management in Tourism
  • Quality Management
  • Leisure & Recreational Management
  • Dissertation Seminar

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