Bachelor's Degree in Marketing
Grado
En Villaviciosa De Odon
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Descripción
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Tipología
Título propio
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Lugar
Villaviciosa de odon
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Duración
4 Años
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Inicio
Septiembre 2026
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Prácticas en empresa
Sí
The degree in Marketing, offered by Emagister, is a four-year programme, taught in English, that helps students acquire the knowledge, abilities and skills necessary to respond to the challenges that companies and institutions demand today.
Información importante
Para realizar esta formación debes tener uno de estos niveles de estudios: Bachillerato o en último curso, CFGS, FP2 o en último curso, Grado, Licenciatura, Diplomatura..., Máster, Posgrado, Doctorado o en último curso
Instalaciones y fechas
Ubicación
Inicio
Inicio
A tener en cuenta
Discover the latest market trends and digital landscapes through our innovative Marketing program. Our comprehensive curriculum offers a fresh perspective on digital marketing, covering essential topics such as consumer behavior, value propositions, technological innovation, as well as business processes and communication.
Perfect for you if you have a passion for understanding consumer behavior and want to explore cutting-edge digital marketing strategies.
You like being creative and thinking logically at the same time and aspire to build a successful career in the dynamic world of marketing.
You can gain admission through the following routes:
Baccalaureate: after completing the University Entrance Examination (EvAU), University Entrance Test (Selectividad/PAU)
Bachelor's Degree in Marketing
The Bachelor’s Degree in Marketing stands out for its strong focus on digital marketing and real-world application. Students work with practical case studies, develop marketing projects aligned with industry needs and gain professional experience through internships. The programme is fully taught in English and prepares graduates for international careers in marketing, communication and business development
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Este centro lleva 8 años en Emagister.
Materias
- Estadística
- Estadística avanzada
- Economía
- Business Administration
- Business Analytics
Temario
Materia ECTS Tipo Idioma de impartición
Marketing Fundamentals 6 CORE English (en)
Social Media 6 COMPULSORY English (en)
Ethics and Professional Effectiveness 6 COMPULSORY English (en)
Management Technologies 6 CORE English (en)
Corporate Finance 6 CORE English (en)
Statistics & Big Data I 6 CORE English (en)
Consumer Behavior 6 CORE English (en)
Market Research I 6 CORE English (en)
Introduction to Economics 6 CORE English (en)
Global Business 6 CORE English (en)
SEGUNDO CURSO
Materia ECTS Tipo Idioma de impartición
Market Research II 6 CORE English (en)
Influence and Relational Impact 6 COMPULSORY English (en)
People Management 6 COMPULSORY English (en)
Creativity and Innovation 6 COMPULSORY English (en)
Market Intelligence (Business Intelligence) 6 COMPULSORY English (en)
Commercial Planning and Positioning 6 CORE English (en)
Digital Marketing I: Seo and Sem 6 COMPULSORY English (en)
Statistics & Big Data II 6 CORE English (en)
Web Content Development 6 COMPULSORY English (en)
English 6 COMPULSORY English (en)
Product and Brand Policy 6 CORE English (en)
TERCER CURSO
Materia ECTS Tipo Idioma de impartición
Digital Marketing II: Recruitment and Analytics 6 COMPULSORY English (en)
Accounting and Analysis of Financial Statements 6 COMPULSORY English (en)
Online Reputation Management 6 COMPULSORY English (en)
Business Analytics 6 COMPULSORY English (en)
Entrepreneurial Leadership 6 COMPULSORY English (en)
Logistics and Operations Management 6 COMPULSORY English (en)
Cost Accounting 6 COMPULSORY English (en)
Advertising and Multimedia 6 COMPULSORY English (en)
Sales Techniques Management 6 COMPULSORY English (en)
Distribution and Commercial Promotion 6 COMPULSORY English (en)
CUARTO CURSO
Materia ECTS Tipo Idioma de impartición
Web Analytics and Audience Analysis 6 COMPULSORY English (en)
Event Design and PR 6 COMPULSORY English (en)
Strategic Marketing 6 COMPULSORY English (en)
External Academic Internships I 6 EXTERNAL INTERNSHIPS English (en)
External Academic Internships II 6 EXTERNAL INTERNSHIPS English (en)
Marketing Planning 6 COMPULSORY English (en)
Commercial Simulation 6 COMPULSORY English (en)
Final Degree Project 6 FINAL DEGREE PROJECT English (en)
Management of Virtual Communities + Online Crisis Management Community Management + Crisis Management 6 ELECTIVE English (en)
Advertising and Communication Law 6 ELECTIVE English (en)
Consumer Marketing 6 ELECTIVE English (en)
Services Marketing 6 ELECTIVE English (en)
Experiential Marketing 6 COMPULSORY English (en)
Design, Development and Mobile Applications 6 ELECTIVE English (en)
Creation of Online Stores: Prestashop and Wordpress 6 ELECTIVE English (en)
Mobile Marketing and Geolocation 6 ELECTIVE English (en)
Digital Workshop 6 ELECTIVE English (en)
Media Planning 6 ELECTIVE English (en)
Innovation Management 6 ELECTIVE English (en)
Project Management 6 ELECTIVE English (en)
New Technologies Law 6 ELECTIVE English (en)
Business Planning and Decision Making 6 ELECTIVE English (en)
External Academic Internships III 6 ELECTIVE English (en)
Información adicional
This program offers a strong foundation in marketing basics and also delves deep into important areas like Neuromarketing, e-Commerce, Big Data, and the Digital Ecosystem.
With our Dual Training, you'll learn from industry experts at top companies like Comunica+A, gaining valuable practical insights. You'll also work on real projects in our Consulting Lab, getting hands-on experience to prepare you for the professional world.
More than 100 international placements with a partnership agreement for internships and a Bachelor Award in Marketing that will verify and support your international experience.
You will do 400 hours of compulsory internships in leading companies and organisations, such as Leroy Merlin, Repsol, KIA, KPMG, Manos Unidas, Bankinter, Campofrío, Accenture.
Enjoy the most advanced Laboratories and Simulation Rooms, equipped with the most cutting-edge technology, so that you can get the most out of our innovative academic model.
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Bachelor's Degree in Marketing