Global Bachelor's Double Degree In Business Administration And Marketing
Grado
En Valencia
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Descripción
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Tipología
Título propio
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Lugar
Valencia
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Duración
5 Años
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Inicio
Septiembre 2026
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Prácticas en empresa
Sí
Earn two official degrees in five years by combining business management (finance, strategy, operations and HR) with marketing (branding, market research, digital marketing and analytics). You will build a cross-disciplinary profile focused on results, leadership and data-informed decision-making.
Información importante
Para realizar esta formación debes tener uno de estos niveles de estudios: Grado, Licenciatura, Diplomatura..., Máster, Posgrado, Doctorado o en último curso
Instalaciones y fechas
Ubicación
Inicio
Inicio
A tener en cuenta
By the end of the programme, you will be able to:
Build business and marketing strategies aligned with growth objectives.
Use market and performance data to support decision-making.
Develop brand and digital marketing plans across channels.
Connect financial logic with marketing actions to improve profitability.
Work effectively in cross-functional and multicultural teams.
Designed for students who:
Want a 360º profile combining business management and marketing.
Are interested in strategy, branding, digital marketing and analytics.
Seek versatility for marketing, product or business development careers.
You can gain admission through the following routes:
Baccalaureate: after completing the University Entrance Examination (EvAU), University Entrance Test (Selectividad/PAU)
International or European Baccalaureate
Vocational Training (Higher Level Training Cycles or FPII)
University studies started or completed
GLOBAL BACHELOR'S DOUBLE DEGREE IN BUSINESS ADMINISTRATION AND MARKETING
Learn-by-doing approach based on real business challenges.
Two official degrees combining business management and marketing.
Strong connection with companies and market-oriented projects.
Versatile international profile focused on employability and business growth.
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Este centro lleva 8 años en Emagister.
Materias
- E-business
- Business Administration
- Management
- Marketing
- Economics
Temario
PRIMER CURSO
Materia ECTS Tipo Idioma de impartición
Marketing Fundamentals (1º MKT) 6 COMPULSORY English (en)
Social and Economic Thought (1º BBA) 3 COMPULSORY English (en)
Business Fundamentals (1º BBA) 6 COMPULSORY English (en)
Introduction to Economics (1º BBA) 6 COMPULSORY English (en)
Consumer and Corporate Behaviour (1º BBA) 6 COMPULSORY English (en)
Finance I (1º BBA) 6 COMPULSORY English (en)
Financial Accounting I (1º BBA) 6 COMPULSORY English (en)
Business Mathematics (1º BBA) 6 COMPULSORY English (en)
Business Law (1º BBA) 6 COMPULSORY English (en)
Personal and Professional and Efficiency (1º BBA) 6 COMPULSORY English (en)
Strategic Management I (1º BBA) 6 COMPULSORY English (en)
SEGUNDO CURSO
Materia ECTS Tipo Idioma de impartición
Social Media (1º MKT) 6 COMPULSORY English (en)
Statistics & Big Data I (1º MKT) 6 COMPULSORY English (en)
Market Research I (1º MKT) 6 COMPULSORY English (en)
Management Technologies (2º BBA) 3 COMPULSORY English (en)
Macroeconomics (2º BBA) 6 COMPULSORY English (en)
Tax Systems (2º BBA) 6 COMPULSORY English (en)
Finance II (2º BBA) 6 COMPULSORY English (en)
Financial Accounting II (2º BBA) 6 COMPULSORY English (en)
Business Administration (2º BBA) 6 COMPULSORY English (en)
Foreing Language (2º BBA) 6 COMPULSORY English (en)
Personal impact and influence (2º BBA) 6 COMPULSORY English (en)
Intenet Data Analysis (2º ADE) 6 COMPULSORY English (en)
TERCER CURSO
Materia ECTS Tipo Idioma de impartición
Creativity and Innovation (2º MKT) 3 COMPULSORY English (en)
Statistics & Big Data II (2º MKT) 6 COMPULSORY English (en)
Entrepreneurial Leadeship (3º MKT) 6 COMPULSORY English (en)
Sales Techniques Management (3º MKT) 6 COMPULSORY English (en)
Strategic Management II (3º BBA) 6 COMPULSORY English (en)
Production and Operations (3º BBA) 6 COMPULSORY English (en)
Taxtation (3º BBA) 6 COMPULSORY English (en)
Econometrics: Planning and Decision Making (3º BBA) 6 COMPULSORY English (en)
Cost Accounting (3º BBA) 6 COMPULSORY English (en)
Financial Management (3º BBA) 6 COMPULSORY English (en)
Human Resources Management (3º BBA) 3 COMPULSORY English (en)
External Academic Internships I (3º BBA) 6 EXTERNAL INTERNSHIPS English (en)
CUARTO CURSO
Materia ECTS Tipo Idioma de impartición
Digital Marketing I: Seo and Sem (2º MKT) 6 COMPULSORY English (en)
Product and Brand Policy (2º MKT) 6 COMPULSORY English (en)
Event Design and PR (4º MKT) 6 COMPULSORY English (en)
Strategic Marketing (4º MKT) 6 COMPULSORY English (en)
Marketing Planning (4º MKT) 6 COMPULSORY English (en)
Commercial Simulation (4º MKT) 6 COMPULSORY English (en)
External Academic Internships II (4º BBA) 6 EXTERNAL INTERNSHIPS English (en)
External Academic Internships III (4º BBA) 6 EXTERNAL INTERNSHIPS English (en)
Final Degree Project (4º BBA) 12 FINAL DEGREE PROJECT English (en)
QUINTO CURSO
Materia ECTS Tipo Idioma de impartición
Market Research II (2º MKT) 6 COMPULSORY English (en)
Commercial Planning and Positioning (2º MKT) 6 COMPULSORY English (en)
Web Content Development (2º MKT) 6 COMPULSORY English (en)
Digital Marketing II: Recruitment and Analytics (3º MKT) 6 COMPULSORY English (en)
Online Reputation Management (3º MKT) 6 COMPULSORY English (en)
Business Analytics 6 COMPULSORY English (en)
Advertising and Multimedia (3º MKT) 6 COMPULSORY English (en)
Web Analytics and Audience Analysis (4º MKT) 6 COMPULSORY English (en)
Final Degree Project (4º MKT) 6 FINAL DEGREE PROJECT English (en)
Business Intelligence (4º BBA) 6 COMPULSORY English (en)
Games Theory (4º BBA) 6 ELECTIVE English (en)
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Te ayudará a comparar y elegir el mejor curso para ti y a financiar tu matrícula en cómodos plazos.
Global Bachelor's Double Degree In Business Administration And Marketing