Marketing and International Distribution

m&id is a project-based programme geared to experienced film industry professionals wishing to develop smart, engaging and innovative international marketing and distribution strategies for projects, which are determined by the audience for that project.

m&id is designed to embrace the opportunities that digital media and cross-platform strategies offer to optimise the visibility and exploitation of projects across markets.

m&id is designed with and delivered by leading European and US professionals from both the independent and studio distribution sector. m&id provides participants with detailed insight into the latest marketing trends, distribution and international sales strategies, audiences and consumer behaviour, new and niche markets, new business models and market and festival strategies.