Cámara de Comercio de Madrid

CURSO SUPERIOR INTERNATIONAL BUSINESS MANAGEMENT

Cámara de Comercio de Madrid
En Madrid

2.490 
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Información importante

Tipología Postgrado
Lugar Madrid
Horas lectivas 150h
Duración 7 Meses
Inicio Octubre
  • Postgrado
  • Madrid
  • 150h
  • Duración:
    7 Meses
  • Inicio:
    Octubre
Descripción

We live in a world of intensifying global relationships, one in which international business has become the key determinant of economic development and prosperity. This course is designed to give students a fundamental understanding of the environment in which international business operates and of the business practices required to compete successfully in global markets.

This course prepares students for the international marketplace and illustrates how successful managers must function in a competitive world. Packed with current examples that reflect the vibrancy of the international business field, this course offers a managerial approach that keeps an emphasis on skills development, emerging markets and geographical literacy.

This course relies heavily on the practical implementation of specific international management concepts. Realistic problems, together with comprehensive case studies form an integral part of the course.

Información importante

Bonificable: Curso bonificable para empresas
Si eres trabajador en activo, este curso te puede salir gratis a través de tu empresa.


Documentos
  • FOLLETO INTERNATIONAL BUSINESS MANAGEMENT brochure.docx

Instalaciones (1) y fechas
Dónde se imparte y en qué fechas

Ubicación

Inicio

Madrid
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C/ Pedro Salinas 11, 28043

Inicio

OctubreMatrícula abierta

A tener en cuenta

· ¿Cuáles son los objetivos de este curso?

Upon completion of this course, students will be able to: • Understand the nature of international business and the environment an international business person works in. • Discuss the worldwide aspects of each business function.* • Examine important international organizations and the international monetary system and judge their importance for international business. • Explain the uncontrollable forces that make up the foreign environments and illustrate their effect on business practices. • Appreciate Export/Import, Marketing, Operations, Human Resource & Strategic Planning applied in the International Business Environment. • Describe the trends and new directions of worldwide companies.

· ¿A quién va dirigido?

• International and domestic Import-Export and International Directors, Managers, as well as Marketing and Operations Directors • International Business Directors and Area Managers • Administrative Personnel related to the area of International Operations • International Sales Department personnel • International Trade and Commerce personnel • Export Sales personnel • Any person that might be interested in pursuing an international career looking for a good level of understanding on how to do business in other countries and markets.

· ¿Qué distingue a este curso de los demás?

FULL PROGRAM METHODOLOGY This course will be conducted entirely in English. The lectures will include: case studies preparation, individual and group assignments, video cases, classroom individual and group activities, oral presentations, lectures/discussions, current media articles, Power Point slides, etc.

Preguntas & Respuestas

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¿Qué aprendes en este curso?

Incoterms
Management
C
Balance
E-business
comercio internacional
Dirección de empresas
Inglés
Lengua Inglesa
Lengua extranjera

Profesores

Profesor con amplia experiencia
Profesor con amplia experiencia
en la materia

Temario

INTRODUCTION TO INTERNATIONAL TRADE

COURSE OUTLINE

1. Introduction – key questions and overview

2. Finance and Collection Risk Management

3. Contracts and Legal Aspects

4. Incoterms

5. Customs, Tax Management and Documentation

6. Logistics

7. Marketing

8. Summary and conclusions.

INTERNATIONAL BUSINESS & MANAGEMENT

(NO FINANCIAL OR ACCOUNTING KNOWLEDGE REQUIRED)

COURSE OUTLINE

1. An overview of the international environment

2. The international capital & financial environment

3. The international business management

4. International Humman Resources Management

INTERNATIONAL MARKETING

COURSE OUTLINE

1. International Marketing: An Introduction

2. The Environment of International Markets

3. Assessing International Market Opportunities

4. Developing International Marketing Strategies

5. Managing our Way to a Better Future for All

6. Supplementary Material – Cases

INTERNATIONAL FINANCE

COURSE OUTLINE

1. Financial markets and international banking

a. Financial Markets and Financial Institutions

b. Understanding Interest Rates

c. An Economic Analysis of Financial Structure and Regulation

d. The Financial Crises

e. Central Banking

f. Theory of Central Banking

g. Central Banks in Practice

h. Bank Regulation and Supervision

i. Issues in Bank Management

j. Banks Balance Sheet & Income Structure

k. Overview of Market Participants and Financial Innovation

l. Asset Management Firms

m. Investment Banking Firms

n. Primary and Secondary Markets

2. Financial markets

a. The Equity Markets

b. Common Stock Market

c. The Market for Stock Index Products and Other Equity Derivatives

d. Debt Markets

e. Money Markets

f. Treasury and Agency Securities Markets

g. Corporate Senior Instruments Markets

h. Municipal Securities Markets

i. The Residential Mortgage Market

j. The Market for Residential Mortgage-Backed Securities

k. The Market for Asset-Backed Securities

l. Commercial Mortgage Loans and Commercial Mortgage-Backed Securities

m. International Bond Market

n. Foreign Exchange Markets

FOREIGN TRADE ADVANCED NEGOTIATIONS TECHNIQUES

COURSE OUTLINE

1. Introduction

2. Cultural Traits to Consider in an International Negotiation

3. Interest Based Negotiations

4. Advanced Negotiations

5. Anglo Saxon and Asian (China, India, Japan) Negotiation Strategies

6. Summary and Conclusions

7. Case Studies

COURSE OUTCOME

By the end of this course students should be able to:

· Apply theories, tools, and insights found in the field of international management to common real world scenarios.

· Demonstrate or understanding of the similarities (without which no international

business could take place) and differences among the peoples of the world and how they affect business management.

· Discuss how various legal, political, economic, and cultural systems affect business attitudes and behavior.

· Discuss the managerial issues related to strategic planning, human resource management, financial management, motivation, and leadership which arise describe how the practice of management in other parts of the world.

· Show understanding of the implications of unfolding world events for the practice of international management in an international context.

COURSE DESCRIPTION

This course will introduce the role, terminology and importance of financial markets. It will include topics such as “too big to fail”, subprime mortgages and its role in creating the financial crisis. Discussions will include topics on investment banking and contemporary thoughts that are shaping the evolution in banking and finance. The main objective is to provide an understanding of the globalizing forces that are revolutionizing the key elements of the financial world.

Decision makers and engaged citizens must be sensitive to the international aspects of international finance. In this course, we highlight the dimension of global finance and show the opportunities and risks to which international businesses and societies are exposed.

Single units are also available upon demand. Certification will be delivered for both every unit or for the full program. Unit fee: 375 €.
Students who complete the full program within three years after starting will be certified as “International Business & Management”.

Información adicional

PARKING GRATUITO